iOS PocketUp Rewards App Privacy Notice
Last Updated: December 18, 2024
This is the Privacy Notice (“Notice”) for the PocketUp App, which is owned and operated
by Mistplay Inc. ("PocketUp", "we", "our", or "us"). PocketUp is an app that rewards you for
completing surveys, testing products, promoting offers, and for everyday tasks(the
App”). This Notice is between the App users (“User”, Users”, you”, or your”) and
contains important information about your rights and requirements relating to the
services offered by PocketUp in the App (“Services”). This Notice explains how we collect,
use, disclose, and process your personal data when you use the PocketUp app, its
content, features, digital events, promotions, or any products we create or operate. By
using or accessing the Services, you acknowledge and agree to the practices and
policies outlined in this Privacy Notice. If you do not agree with our privacy practices,
please stop using our App.
As used below, capitalized terms not defined in this Notice have the meaning given to
them in the Terms. “Personal data” and “personal information” mean any information
that directly or indirectly identifies you, relates to, describes, is reasonably capable of
being associated with, or could be linked to you. Examples of personal data include your
name, email address, phone number, gender, age, and other information about you,
such as data about your device or how you use the Services.
This Privacy Notice does not apply to independent data processing activities undertaken
by third parties such as the survey providers, affiliate platforms, networks, mobile games,
retailers, or other commercial websites or mobile applications (collectively, Partners”)
that promote their products, services, offers, surveys, or programs on our PocketUp app.
You should review Partners’ terms of use and privacy policies before engaging with them.
For more information about how we work with our Partners, please read Section 3. Who
We May Share Personal Data With, below.
Please note that you are prohibited from registering for a PocketUp user account if you
are younger than 18 and/or located outside the United States.
Be sure to return to this page periodically to review the most current version of the Notice.
We may modify the Notice to reflect changes in the Services and update the "Last
Updated" date. Please do not use the Services if you do not accept the current Notice.
If you reside in one of the following States in the USA, please see Annex A: Region-Specific
Notices: California, Virginia, Colorado, Connecticut, Utah, Iowa, Indiana, Tennessee, Texas,
Florida, Montana, Oregon, Delaware, New Hampshire, New Jersey, Kentucky, Nebraska,
and Rhode Island.
1. Information We Collect About You
PocketUp is the controller, within the meaning of applicable laws, with regard to the
collection, processing, and use of personal data in the context of the Services and as
described in this Notice. This means PocketUp is responsible for deciding the purpose
and the means of how your personal information will be used and processed. We collect
information about you, which includes:
Your name, age, gender, phone number, passwords, and email that you enter
when you set up a PocketUp account, including information provided by third
parties that you select during sign-up (i.e., Apple ID), and any feedback you
provide to us;
Information regarding your activity within PocketUp, including survey completion,
task completion, promotional offer participation, and reward redemption choices;
Information that you choose to share with us, including in your responses to our
survey questionnaires, may seek demographic information like household size,
income, ethnic identity, and age for us to understand your interests and
preferences better (“Survey Data”).
Your device information such as platform, device model, operating system, unique
device identifier, identifier for advertisers (“IDFA”), IP address, and device location;
Session ID, information on how you access the Services (including frequency, what
time, how long, and from which device(s), active users, and intervals), your activity
and engagement within the Services (such as in-app events, tasks, surveys,
ratings), your approximate and precise location or the country from which you are
accessing the Services (“Usage Data”);
Your survey question responses, events, actions, clicks, impressions, and statistics
and reports about bugs and malfunctions, which we may collect directly from
your device or third parties; and
Your completion of shopping or other promotional tasks, receipt information and
advertising information, events, actions, clicks, impressions, and statistics and
information on bugs and malfunctions (“Shopping Data”).
2. Use Of Personal Data
PocketUp may link or combine the personal data we collect through several methods,
including but not limited to software integrations, tools, and proprietary machine
learning algorithms or artificial intelligence (“AI”), so that we may provide you with a
personalized experience. We may use your personal data to:
provide, deliver, monitor, and improve our Services. Reward Points for survey
completion, shopping, and other task completion. Enable gift card redemption.
This includes billing advertising clients, accounting, calculating Points earned in
connection with and otherwise enabling the Rewards Program.
personalize advertisements and promotions of surveys, shopping, and other
features on PocketUp.
offering participation in activities such as promotions and other digital events.
build the PocketUp community of users by marketing the Services on third-party
platforms, including for targeted advertising of PocketUp on third-party mobile
applications and websites and for measurement and optimization of such
marketing campaigns.
fraud prevention, verifying your digital identity to secure our platform, and
automated detection of fraudulent activities.
improve and develop new products and update features in our Services.
create industry reports and develop insights about our business with aggregate
data or in a deidentified format that cannot be used to re-identify Users.
The legal basis for PocketUp processing your personal data as described in this Notice
will typically include one or more of the following:
performance of our Services to you and our other Users, including running the
Rewards Program and providing customer support.
meeting our legal and compliance obligations under applicable laws.
legitimate interest in, monitoring, promoting, and improving the Services we
provide.
Securing the PocketUp Platform, assuring the use of our Services per our Terms of
Use, business analysis, and developing new products and features.
3. Who We May Share Personal Data With
Where required or permitted by law or regulation and reasonably practicable, we
will attempt to notify you that we have received a legal demand or inquiry
requiring us to disclose your personal information.
Survey Partners. We partner with third-party survey panels like to promote and
display links to surveys and questionnaires that are administered onwebsites
and/ or digital properties controlled by survey providers and/or their own affiliates
(“Survey Partners”). By clicking on a third-party survey link, visiting our Survey
Partners’ websites, and completing third-party surveys, you may become a known
respondent to our Survey Partners, subject to Survey Partners’ own terms of use
and privacy policies. Please review any such terms of use and privacy policies
carefully and contact the Survey Partners directly if you have any questions about
their use of your personal data or wish to exercise your rights. You agree that we
may solicit initial survey responses from you. We may share your initial survey
responses with our Survey Partners so that they can better determine your
eligibility for participation in future surveys and personalize the third-party surveys
that will be available for you to complete in exchange for Points.
Media Partners. We receive services from certain platforms, networks, social
media companies to display, target, and suppress advertisements on their
platforms or their affiliates' websites. We may share your Usage Data with these
platforms and networks These platforms and networks may use this information
for cross-contextual behavioral advertising and campaign optimization purposes,
including preventing the display of PocketUp advertisements to existing users,
retargeting inactive users, and reaching new users.
Affiliate Platforms. We partner with affiliate marketing platforms, for example but
not limited to Commission Junction LLC and IMPACT, to extend certain offers from
reputable brands and advertisers to our users. Affiliate platforms provide us with
links that we promote on the PocketUp app. When you interact with these offers by
following such links to the advertisers’ websites, the affiliate platform may collect
and use your personal data, including your device's advertising identifier and IP
address. For example, by accepting this Privacy Notice, creating a PocketUp
account, and selecting offers promoted by Commission Junction, you also agree
to Commission Junction’s Privacy Notice, available here. If you wish to access the
personal information collected from you by Commission Junction or opt-out of
Commission Junction selling or sharing your personal information, please contact
Commission Junction directly by visiting their website here.
Suppliers. Our suppliers may access and process your personal data to support
the Services’ functionality, including testing, processing customer support
requests, and detecting and preventing fraudulent activity.
Analytics Partners. We also work with analytics partners who help us analyze and
understand your personal data by identifying trends, patterns, and insights. These
partners help us personalize and improve your experience with PocketUp and our
Services, allowing us to improve and add new features to our Services. These
analytics providers, such as AppsFlyer, also measure, verify, and analyze the
performance of our marketing campaigns.
Law Enforcement, Regulators, and Other Parties for Legal and Security Reasons.
We may disclose personal data when necessary to protect the legal rights of
PocketUp, users, or partners to avoid fraud and unnecessary risks in complying
with laws or court orders.
Corporate Affiliates and Transaction Parties. We may share your personal data
with our subsidiaries or affiliates under common corporate control for the
purposes described in this Privacy Notice. We may also share your personal data
with counterparties in connection with as part of due diligence efforts and/or
corporate transactions such as mergers, sales of company assets, financings or
acquisitions, but only to the extent necessary to evaluate and complete such
transactions and subject to applicable legal or contractual requirements.
4. How We Store, Transfer and Secure Personal Information About You
Mistplay Inc. is incorporated and maintains its principal place of business in Canada. We
store information collected from your device on our Amazon Web Services servers in the
United States. The information we collect may be transferred, stored, or used in other
jurisdictions where our Partners may be located.
We take your privacy seriously and do our best to implement appropriate organizational
practices, technical measures, and physical safeguards to protect the personal data you
share with us.
5. Exercising Your Rights
You can always update your preferences and exercise your data privacy rights under
applicable laws by contacting us here (see Section 7: Contact Us). Please note that if you
change your preferences, opt-out, or withdraw consent where it has been given, your
experience with our Services may change or be diminished (such as access to Points
and ability to participate in the Rewards Program described in our Terms of Use). Please
inform us if your personal data changes or should be corrected.
Depending on your jurisdiction, your rights may include:
The Right to Opt Out of Push Notifications. You can opt out of receiving push
notifications through your device settings.
The Right to Withdraw Consent. For some data processing activities, you may
withdraw your consent at any time by changing your device settings (e.g., by
turning off “Allow Apps to Request to Track” in your iOS device settings). You may
also submit a request to support@pocketupapp.zendesk.com. We will promptly
respond to such requests as required to do so under applicable laws. Withdrawing
consent may impact your use of the Services, such as access to our Rewards
Program.
The Right to Delete Your Account. You may submit a request to delete your
PocketUp account by navigating to the Account Deletion feature found in the
PocketUp App or by submitting a request here:
support@pocketupapp.zendesk.com. By deleting your account, any Points that
you have earned and not redeemed will be deleted. Please note that to verify your
request, we will send you an email to the email address associated with your
account requesting your confirmation before we delete your account. Once the
request is verified and confirmed, we will deactivate your account. Personal data
associated with your de-activated account will be deleted or anonymized within
six months of account deletion, except that data related to your redemption of
points for rewards may be retained as required to comply with applicable legal
and regulatory requirements, typically six years.
The Right To Delete Your Data. You may submit a request to delete your personal
data here: support@pocketupapp.zendesk.com. For PocketUp account holders, a
request to delete your data will be treated as a request to delete your account.
The Right to Object to the Processing of Personal Data or Tracking Technologies.
Where required by and permitted by applicable laws and operating system rules,
we will honor requests to opt out of certain processing activities. You may be able
to opt out of such activities by adjusting your device or operating system settings.
If you have any questions regarding how to opt-out, you can submit a request
here: support@pocketupapp.zendesk.com.
6. Other Important Information
6.1 Children’s Privacy
Do not use the Service if you are less than 18 years old. PocketUp is committed to
complying with all applicable laws protecting children. If you suspect that a minor
under the age of 18 has created a PocketUp account in violation of our Terms,
please contact us promptly at support@pocketupapp.zendesk.com.
6.2 Data Retention
PocketUp will only retain personal data for as long as is required by law, as long as
you use the Services, or as long as is necessary for PocketUp to achieve the
purposes for which it was collected. PocketUp account balances or rewards
earned as of termination must be preserved for some period to allow for such
matters as billing and tax reporting. Specifically, we destroy your personal
information or store it separately if you do not interact with our Services for 5
years.
Note, if a User does not use the Services for at least one hundred eighty (180) days,
the User’s Inactive Account may be terminated, Points earned may automatically
expire, and personal data may be deleted.
You may also ask us to delete your account. However, any Points you have earned
and not yet redeemed as of your account deletion request will be deleted by
deleting your account. Otherwise, if we choose to maintain or use de-identified
information (where permitted by applicable law), we may continue to do so in a
de-identified manner and will not attempt to re-identify you. To delete personal
data held by third-party Partners, please contact them directly using the
information and links provided in Section 3. Who We May Share Personal Data
With.
6.3 Cookies And Other Tracking Technologies
Like most online services and mobile applications, our Partners or we may use
technologies, such as tracking links (embedded URLs), mobile measurement
providers (e.g., Appsflyer, Adjust, Singular, etc.), cookies, web beacons (also known
as pixel, tags or clear gifs) or integrated software development kits (SDKs) in
connection with our Services. We or our Partners use these technologies to secure
and improve our Services, for attribution and billing our advertising clients, to
understand your preferences, collect information about your activity, browser, and
device, and to tailor our Services to your interests. We also use these technologies
to collect information when you complete Surveys or Offers on third-party sites
you discover from the PocketUp app, or when you engage or click on PocketUp
ads in other digital media channels. Our advertising clients and Partners employ
their own tracking technologies to collect your information when you click on
Offers or complete Surveys that you have discovered on PocketUp. These tracking
technologies enable PocketUp, its Partners, and advertising clients to verify your
completion of Surveys, calculate Points or Rewards, and monitor against
fraudulent behavior, where applicable. As such, these are necessary tracking
technologies for the operation of the Services. If you do not consent to our use of
tracking technologies, we may not be able to provide you with our Services.
For visitors of our websites, PocketUp may use cookies for tracking. A cookie is a
small text file that allows us to remember your actions and preferences on the
website (such as your login details, your language settings and your font size
preference) over a period of time so you don't have to re-enter them whenever
you come back to the website or browse from one page to another.
Some web browsers provide settings that allow you to control or reject cookies or
to alert you when a cookie is placed on your computer. The procedure for
managing cookies is slightly different for each internet browser. You can check the
specific steps in your particular browser help menu. You may also be able to reset
device identifiers or opt-out of having identifiers collected or processed using the
appropriate settings on your mobile device. Depending on your jurisdiction, we get
your permission before we set certain cookies and other tracking technologies.
7. Contact Us
If you have questions that do not relate to this Notice or data privacy, please write to our
customer support team and Submit a Request. To exercise applicable data protection
rights or comment about this Notice and our privacy practices, you may reach out to our
data protection office at:
Data Privacy Officer
Mistplay Inc.
Suite 200 - 1001 Blvd Robert-Bourassa, Montréal, QC H3B 0A7 Canada
Email: privacy@pocketupapp.zendesk.com.
Specific Notice For Residents Of The United States
1. Additional Disclosures For Residents Of California, Usa
This section applies to the personal information of residents of California and
supplements the other sections of PocketUp’s Privacy Notice, which continue to apply.
Collection and Use of Personal Information: Where you provide consent, we will collect
the following categories of personal information about you:
Category
Examples
Business Purpose
Identifiers
Name, email, unique
personal identifier, online
identifier, IP address, device
identifier, advertising
identifiers, account name,
and phone number.
Operational purposes
include customer service;
fraud & security incident
detection; website
improvement; award prize
winners; to deliver our
Services to you, including
personalized
recommendations,
advertisements, and
promotions of surveys and
offerings; and to grow the
PocketUp community by
marketing and advertising
the Services.
Protected classification
characteristics under
California or federal law
Age, gender, race, color,
ancestry, national origin,
citizenship, and marital
status.
To determine if you are an
adult qualified to receive
our services and to
recommend suitable
Surveys, rewards, and
promotions.
Internet or other similar
network activity
Usage Data
To prevent fraudulent
activity.
Approximate and precise
geolocation data
Country, location
Precise geolocation data is
used for fraud prevention.
Please note that we use and disclose sensitive personal information only for purposes
expressly permitted under California law.
Disclosure of Personal Information: We may disclose your personal information to third
parties for the business purposes outlined in this Notice; see the chart above. Such
disclosures include Identifiers and Internet or similar network activity as described in the
table below. In the past 12 months, we may have disclosed your personal information for
a business purpose or at your direction. For more details on third parties, we share data
with you. See Section 3, Who We May Share Personal Data With.
In the preceding twelve (12) months and currently, we may have and may continue to
sell or share your personal information or disclose it for a business purpose to the
following Third Parties as defined by the California Consumer Privacy Act: advertising
networks and platforms. We share or sell this information to grow the PocketUp
community, optimize the marketing of the Services, and prevent you from receiving
PocketUp advertisements if you have already installed the PocketUp app. Such
information includes identifiers (mobile device or advertising identifier such as Apple ID),
IP addresses, and event data and Internet or other similar activity. Although we do not
“sell” personal information in exchange for money, some of our sharing of personal
information to optimize advertising and marketing of the Services (including to prevent
you from receiving PocketUp advertisements in other media channels) may be classified
as a “sale” or “sharing” under applicable California laws. You may opt out of such “sale”
or “sharing” by following the opt-out link in your account settings where available based
on your location or by contacting customer service at
support@pocketupapp.zendesk.com.
We do not knowingly sell or share the personal information of anyone in the state of
California under the age of 16.
Retention of Your Data: PocketUp will only retain personal data for as long as you use the
Services, as required by law or for as long as it is required to meet the purposes for which
it was collected. For example, personal data derived from precise geolocation are stored
by PocketUp temporarily to prevent fraudulent activity. PocketUp account balances or
rewards earned as of termination must be preserved for some period to allow for such
matters as billing and tax reporting. Note, under the Terms of Use, if a user does not use
the Service for at least one hundred eighty days, the user’s inactive account may be
terminated, Points earned may automatically expire, subject to the Terms of Use and the
user’s personal data may be destroyed.
Notice of Financial Incentive: Under California law, the Rewards Program enables you to
earn Points and may be considered a financial incentive provided in exchange for the
collection, processing, and retention of personal information. In particular, the PocketUp
Rewards Program may serve as a financial incentive for PocketUp’s use of your personal
information for targeted advertising and personalizing content to you within the Services.
PocketUp uses the information to understand better how you use our Services, to
improve our products and Services, to personalize our advertising and provide better
recommendations to you, to optimize our marketing of the Services to grow the PocketUp
community, to enhance our user analytics, and to operate and fund the Rewards
Program. By accessing the Services, you acknowledge that the value of the Rewards
Program to you is worth sharing your personal information with PocketUp for the
purposes described in this Privacy Notice. Note that participation in the Rewards
Program is completely voluntary and you can withdraw at any time. For further details of
the Rewards Programs and its terms, including how to withdraw or terminate your
participation, please refer to Terms of Use.
Your CCPA Rights: The California Consumer Privacy Act (“CCPA”) grants California
consumers the following rights with respect to their personal information:
Right to Know. You have the right to know what personal information we have
collected about you, including the categories of personal information, the
categories of sources from which the personal information is collected, the
business or commercial purpose for collecting, selling, or sharing personal
information, the categories of third parties to whom we disclose personal
information, and the specific pieces of personal information that we have
collected about you.
Right to Delete. You have the right to request that we delete any of your personal
information that we collected from you and retained, subject to certain
exceptions.
Right to Correct. You have the right to request that we correct inaccurate
personal information that we maintain about you.
Right to Opt-Out of Sales and Sharing. You have the right to opt-out of sales of
your personal information to third parties and reject the disclosure of your
personal information to third parties for cross-context behavioral advertising.
However, if you choose to opt-out, note that we cannot prevent or suppress
advertising partners from displaying PocketUp advertisements to you. As a result
of your opt-out, you may encounter more PocketUp advertisements in other
channels. Under the CCPA, we will respond to requests to opt-out within 15
business days of receiving your request.
Right to Non-discrimination. You have the right not to receive discriminatory
treatment for exercising your CCPA rights.
Exercising Your Rights: You may opt out of sales and/or sharing or exercise your right to
limit the use/disclosure of your sensitive personal information by sending a request to
privacy@pocketupapp.zendesk.com. See the Section entitled “EXERCISING OF YOUR
RIGHTS” of the Notice for more information.
You may submit requests to know, delete, or correct by contacting us as directed in the
Notice. To make such a request, please include the phrase Personal Information
Privacy Request in the subject line, along with the service you are inquiring about, along
with your name, address, and email address. If we receive a request to delete your data,
we will ask you if you want your personal information removed entirely or if you want to
be kept on a list of individuals who do not want to be contacted in the future (for a
specified period or otherwise). We cannot keep a record of individuals whose personal
information we have deleted, so we may contact you again should we come into
possession of your personal information later. Requests to know and requests to delete
will be honored within 45 days; if more time is needed to respond, PocketUp will notify
you.
The CCPA enables California users to appoint an authorized agent to act on their behalf
to submit disclosure and/or deletion requests under the CCPA. We will honor a request
from an authorized agent provided that:
i) you provide written authorization to the authorized agent to act on your behalf
and we can verify your identity and account; and
ii) the agent submits proof of authorization.
2. ADDITIONAL DISCLOSURES FOR RESIDENTS OF VIRGINIA, COLORADO, CONNECTICUT, UTAH,
IOWA, INDIANA, TENNESSEE, TEXAS, FLORIDA, MONTANA, OREGON, DELAWARE, NEW
HAMPSHIRE, NEW JERSEY, KENTUCKY, NEBRASKA, AND RHODE ISLAND.
This section applies to the personal data of residents of Colorado, Connecticut, Delaware,
Indiana, Iowa, Montana, Tennessee, Texas, Utah, and Virginia and supplements the other
sections of this Notice.
For information on the categories of personal data that we collect, the purposes for
which we process that personal data, and how we disclose that personal data, please
refer to Section 1. Information We Collect About You, Section 2. Use of Personal Data, and
Section 3 Who We May Share Personal Data With. For additional information about the
categories of personal information we collect and our purposes for doing so, please refer
to the Collection and Use of Personal Information section in the Additional Disclosures for
Residents of California notice above.
Where you choose to grant ATT consent to enable tracking, we may share your
information with third parties to market and advertise the Services and grow the
PocketUp community. These disclosures may be considered “sales” or “targeted
advertising” under applicable state privacy laws. For more information about the
categories of personal data that we may sell to or share with third parties for such
purposes, see the Disclosure of Personal Information subsection in the Additional
Disclosures for Residents of California section above. You may opt out disclosure of your
data to Advertising Partners and Networks for these purposes by contacting customer
service here: support@pocketupapp.zendesk.com.
Depending on where you reside and subject to certain exceptions, you may have the
following rights with respect to your personal data:
Access. You may have the right to request that we confirm whether we process
your personal data and that we provide you access to such personal data.
Data Portability. You may have the right to request that we provide a copy of your
personal data in a portable and, to the extent technically feasible, readily usable
format.
Correction. You may have the right to request that we correct inaccuracies in the
personal data that we process.
Deletion. You may have the right to request deletion of your personal data.
Opt-Out of Sales and Targeted Advertising. You may have the right to request
that we not process your personal data for the purposes of marketing the Services
to others, including to prevent you from receiving PocketUp advertisements in
other channels or for targeted advertising, sales, or profiling in furtherance of
decisions that produce legal or similarly significant effects, as those terms are
defined by applicable state law.
Opt Out of Profiling. You may have the right to request that we do not process
your personal data for the purpose of profiling in furtherance of decisions that
produce legal or similarly significant effects. However, if you exercise this opt out,
PocketUp may be unable to provide you with the Reward Program.
You may exercise your opt-out rights by contacting PocketUp Customer Support at
support@pocketupapp.zendesk.com.
You may submit requests to exercise your other rights as directed in the Notice. If we
receive a request to delete your personal data, we will need to close your PocketUp
account to ensure we do not preserve data you have asked us to delete and which we
are required to delete as a matter of law.
You may also have the right to appeal a refusal to take action on your request as
directed in the Notice.
Depending on where you reside, you may also use an authorized agent to act on your
behalf to submit requests to exercise your rights. We will honor a request from an
authorized agent provided that: i) you provide written authorization to the authorized
agent to act on your behalf and we can verify your identity, and ii) the agent submits
adequate proof of authorization.
If you have any questions or concerns regarding our Privacy Notice, please send us a
detailed message to privacy@pocketupapp.zendesk.com.
We will deal with your request as soon as possible. This is without prejudice to your right
to make a complaint with a relevant data protection authority, where applicable.